Event Industry Leaders POW WOW Atop Burj Khalifa on 31st Jan.


As a lead up to WOW Awards Middle-East 2019, the organisers along with ILEA-ME are putting together a huddle up amongst thought-leaders / most important stakeholders of the Event, Exhibitions, Entertainment and Experiential Marketing industry of UAE to discuss key trends and influences to the industry for the year 2019.


Experiential Marketers’ POW WOW - Outlook 2019

Date: Thursday, 31st Jan 2019

Time: 8:30 a.m. to 11:30 a.m.  

Venue: Burj Level 112 


The event will feature a crisp 60 minutes of structured discussions on identified topic / areas related to Experiential Marketing which will serve as a starting point for dialogues amongst all the leaders in the room. 


The 4 topics are:

- New practices that will enhance the organisation's P&L in 2019.

- Disruptive ideas to create new business opportunities within the Experiential Marketing industry.

- Key technology and social media trends that will drive the experiences we create in 2019.

-Opportunities in creating Socially Responsible Experiences 


The agenda for the event is as follows:


8:30 a.m. to 9 a.m: Registrations (doors will close at 9 a.m.)

9 a.m. to 9:30 a.m: Networking breakfast and orientation 

9:30 a.m. to 10:30 a.m: Discussion using a hybrid of Fishbowl Meeting Design Technique

10:30 am to 11 a.m: Open discussions using the World Cafe Meeting Design Technique

11 a.m. to 11:15 a.m: Concluding notes 

11:30 a.m: Event concludes 


To request your invitation, please email Raien Naraghi

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